SBDC: Protect Your Brand with Trademarks

The power of a trademark in a time where everyone is starting a business is that you can stop infringers in their tracks. A trademark empowers you to stop the very copycats that could be diverging your potential customers, clients, and profits too. In this webinar, you’ll learn: -What is a trademark? -When should you trademark? -Benefits of a Registered Trademark -The 2 most important questions to ask when it comes to trademarks -Overview of the trademark process -A secret weapon when it comes to trademarking -3 mistakes that stop you from protecting your brand, and -Other brand protection strategies. Brand protection doesn’t start when you apply to or register your trademark. It starts from the very beginning and you could possibly be making the mistakes we will cover that will block you from being able to protect your brand, enforce trademark rights, and secure your wealth. Presenter, Chayla Jackson, Esquire Legacy Legal & Consulting Firm